Thursday 25 September 2014

Film Habits

In class, a survey of 22 people (aged between 16 and 18) was taken to see how young people use film. It was discovered that in the past 9 months, 3 people had been to the cinema 0-5 times, 8 people had been 5-10 times and 10 had been more than 10 times. Now that there is an easily accessible cinema, people in this age range are more likely to go to the cinema, as it is something to do. However this is not the only reason for going to the cinema. 11 people said that they go as a social event, whereas 10 go because they want to see the film, however nobody said that they went as a treat. 

Only 5 out of 22 people said that they bought popcorn and drinks at the cinema, meaning that 17 people do not. This is mainly due to how expensive they are - many people buy food from cheaper shops and sneak it in. This is something I do because I often find that there is more selection if you buy food or drink from somewhere else, and it is also a lot cheaper.

The survey showed that 17 people would rather see a Hollywood film than an independent film, which shows that they are significantly more popular within our age range. This may be due to the fact that there is more 'hype' surrounding Hollywood films. There is more advertising, (trailers, posters, TV spots, etc.) and it is more likely to star somebody famous. The entire class agreed that trailers have the highest influence on them when it comes to new films, however it was also decided that TV spots and posters were effective in attracting attention.

14 people said that they were more likely to watch a film online that on DVD, and 13 people said that they have illegally streamed or downloaded films on the internet. There are many reasons for this. Firstly, it is easier - you wouldn't even need to get up if you were already on your laptop. Secondly, it is a lot cheaper, and young people tend to not have a lot of money. Lastly, if you don't like the film you can just turn it off without feeling pressured to sit through it because you spent so much money on it.

Nobody in class said that they posted their own videos online; however this is becoming increasingly popular for young people due to 'YouTubers' becoming more famous.

Watching films on different devices has become more popular recently, due to Netflix and other services (which 17 people are subscribed to). Netflix means that films can be watched on TV's, laptops, tablets and smart phones, making it more common for people to watch films. 

Only 4 people said that they were influenced by reading ratings and reviews, meaning that 18 are not, although some people may not read reviews at all. 19 people said they visited film websites however most people admitted that this was only because they looked on the Cineworld website when they wanted to go to the cinema.

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